Privacy Policy

1. Introduction

Welcome to Orcella ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our wholesale activewear and swimwear services.

By using our website or services, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Personal Information

We may collect the following types of personal information:

• Name and contact information (email address, phone number)
• Business information (company name, business address)
• Order and transaction information
• Communication preferences
• Payment information (processed securely through third-party providers)

2.2 Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address and location data
• Browser type and version
• Pages visited and time spent on our site
• Referring website information
• Device information

3. How We Use Your Information

We use the collected information for the following purposes:

• Processing and fulfilling your wholesale orders
• Providing customer support and responding to inquiries
• Sending order confirmations and shipping updates
• Improving our website and services
• Marketing communications (with your consent)
• Compliance with legal obligations
• Preventing fraud and ensuring security

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

• Service Providers: With trusted third-party vendors who assist in our operations (shipping, payment processing, email services)
• Legal Requirements: When required by law or to protect our rights and safety
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• Consent: When you have given explicit consent to share your information

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• SSL encryption for data transmission
• Secure servers and databases
• Regular security assessments
• Limited access to personal information
• Employee training on data protection

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Customer data is typically retained for:

• Active customer accounts: Duration of business relationship
• Order information: 7 years for accounting and legal purposes
• Marketing communications: Until you opt out
• Website analytics: 26 months maximum

7. Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal information
• Portability: Request transfer of your data to another service
• Opt-out: Unsubscribe from marketing communications
• Restriction: Request limitation of processing

8. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience. We use:

• Essential Cookies: Required for website functionality
• Analytics Cookies: To understand website usage and improve performance
• Marketing Cookies: To provide relevant advertisements (with consent)

You can control cookie settings through your browser preferences.

9. International Data Transfers

As a Pakistan-based company serving international customers, your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your information during such transfers.

10. Children's Privacy

Our services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it promptly.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically for any changes.

12. Contact Information

If you have any questions about this Privacy Policy or our data practices, please contact us: